IDG Links Magazine Listing With Mailings

IDG List Services today announced the debut of As Seen in Your MailBox, a listing service for users of three of its managed subscriber files. As Seen in Your MailBox will be a listing section for direct marketers in the back of Computerworld, NetworkWorld and InfoWorld magazines. Only mailers using the postal or e-mail files from the publications are eligible to buy a listing. However, the number of list rentals and listings don't have to be equal. If a mailer uses a list twice in a year, it could put in more than two listings.

Source: DM NEWS Online

For more information, please contact:
Howard Sholkin
howard_sholkin@idg.com
617-239-7882