PC-WELT

PC-WELT communicates knowledge by explaining technology, the best applications of IT and the decision making process for purchasing and covers a full range of digital technology and computer topics, the Internet, and exclusive expert tips.


PC-WELT
Language:

German


Frequency:

Monthly


Circulation:

320,000


Audience: PC-WELT readers are valued as advisers and trendsetters when it comes to high-tech purchasing decisions and are often decision makers or IT experts in companies (primarily SMBs). They are mostly well-educated males with strong career focus who are high-earning individuals. They are flexible in their lifestyles and consumer attitudes and are often "modern performers" who are fascinated by modern digital technology. (Source: Sinus-Milieus/TdWI 2011)

Audience Highlights
*PC-WELT readers represent top-level target groups:
*Proportion of males: 88%
*Average age: 39
*20-49 years old: 65%
*Average net household income: €2,826
*Education - Abitur (A-level equivalent) or higher: 32%
*Employed: 79%
*Advanced computer users and computer professionals: 86%
*Cutting-edge technology users: 37%

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